Ashmit Shahi
← ashmitshahi.com
The Alternate Education · every Monday
The education they don't teach in classrooms.
One lesson every Monday from building a content agency from Patna to clients in four countries: getting clients, pricing, the systems that run it, and the life lessons that come with it. Under 300 words. Read it with your first coffee.
You're in. The first issue lands in November, on a Monday morning.
Free · one email a week · first issue in November · unsubscribe in one click
What an issue looks like
Ashmit ShahiMonday, 7:00 amAlternate Education: your price is a courage decision
Hey,
You can charge more wherever your clients are. The agency just has to be built for it.
That comes down to three things: the client you pick, how you frame the offer, and the proof they see before the call.
This week, rewrite your offer as one sentence that names the result, the timeline and who it's for.
Reply with yours. I read every one.
Best,
Ashmit
What lands in your inbox
Four things I'm figuring out in public.
Getting clients
Outreach that gets replies, offers people say yes to, and the follow-ups most agencies never send.
Pricing
Charging more, wherever your clients are. The ceiling is a framing decision before it's a market one.
Systems
The SOPs, dashboards and onboarding flows an 8-person team actually runs on, shown as they are.
Life and productivity
The habits, hacks and lessons I pick up along the way. Not everything worth learning is about the agency.
How it's written
A single insight from the week and one thing to do about it. Five to eight sentences.
Opens with a real figure from the agency. The story explains it. The principle makes it yours.
One thing most people in this space believe, and why I don't. The most forwarded kind.
Who writes it
Ashmit Shahi. Founder of a content agency in Delhi, started in Patna with a ₹7,000 client.
Four years in, the agency bills in four currencies with an 8-person team and clients in India, the UK, the US and the UAE. I also host the Ashmit Shahi Podcast. The letter is where I write down what I'm learning while it's still fresh, before it turns into advice.
No spam, no sequence, no upsell in your inbox
One email. Every Monday. Worth the minute.
You're in. The first issue lands in November, on a Monday morning.
You can reply to every issue. I read all of them.